Customer is a user with a account who has not yet made a purchase in a given month.  Also known generically as customer or user. Every person who uses Trunited is considered a shopper, and within that group shoppers are generally referred to a customers (no purchases), guest shoppers (no accounts), pointholders, and then marketers.

“There are shoppers with the status of customer who will not earn back money this month.”


Concepts and terms that provide further information: (click to learn)

SoComm, Profit Points, Payout Pool, Payback PercentagePoint Value, The WallGuest ShopperPointholder, Marketer


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